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BEAMS PLUS

BEAMS PLUS

Since 1999, BEAMS PLUS has been putting a uniquely Japanese spin on post-war American classics. Under the direction of Shinsuke Nakada, BEAMS PLUS applies an almost academic rigor to it's research of the process, construction, and materiality of vintage clothing. They then reinterpret the garments with the goal of updating them to wear better in the modern environment.