Two lonely hearts who met in 2000, Helene Morris and Steve Ferguson are the creative couple behind the label Lonely Hearts. Established in 2003, the New Zealand-based brand combines the pair's backgrounds in fashion and graphic design. Steve, an ex-professional snowboarder, brings a street and punk influence which manifests in a body conscious, DIY aesthetic, whereas Helene’s more delicate sensibilities draw from a long family history of dressmaking, textiles and an obsession with vintage lingerie.
